On SuperPACs.

Which is more inefficient: (1) the SEIU leaving me the same flyer about the governor's race every day, and sometimes more than one copy (2) Crossroads GPS sending one mailer about the Massachusetts Senate race a week to New Hampshire addresses? (And I don't live in Nashua, or by the border at all; no Boston commuters up here.) (2a) Crossroads GPS sending warnings against "Professor Warren" to, not only a college town, but faculty housing in a college town. (To be fair -- I have also received solicitations from community colleges urging that I consider going back to school whilst living in faculty housing.) It's become some kind of a metaphor: how ridiculously obviously inefficient the pro-Democratic messaging, vs. how ridiculously ill-conceived (but decently put together!) the pro-GOP messaging is. How lurid it all is. That the pro-Dem literature has been almost entirely devoted to local races -- for Gov, Congress, even State Senate -- and one of the two national things I received was a reminder that I can still register to vote even at the last minute; while the pro-GOP stuff has all been either Romney-Ryan or Scott Brown. -- This last is evidence as well that both operations must have me pegged demographically as likely Dem in local races -- hence, that they are using some targeting information, because the less competent less engaged people are still high-tech enough to be a little creepy. -- Like I said, a metaphor in the making.